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Unilever to Decrease Inventory Levels By 15%

Supply Chain Analysis

October 1, 2010

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Unilever will implement demand sensing and inventory optimisation technology across its global operations to decrease forecast error and reduce safety inventory levels.

Gary Calveley, Group Vice President of Customer Service Excellence for Unilever, commented: "Unilever standardised on Terra Technology's Demand Sensing and Inventory Optimisation solutions to improve market responsiveness and decrease costs. As the global economy continues to be volatile and consumer spending remains unsteady, consumer products companies must accurately predict sales to decrease costs and maintain profits. Improving forecast accuracy and inventory planning helps Unilever meet consumer demand for products without carrying excess inventory."