Press Releases

Terra Technology Continues European Momentum

June 1, 2010

Terra Technology (www.terratechnology.com), the most-trusted provider of innovative supply chain solutions for consumer products companies, today announced that Terra is on the shortlist in three categories of the European Supply Chain Distinction Award, including Best Value Chain Solutions Provider. The company received this recognition for work done with a leading consumer products company, and the two companies are finalists in the Operational Excellence and Supply Chain Team of the Year categories as well.

Terra will be hosting a table at the awards dinner at the European Supply Chain & Logistics Summit on June 8 at the Clarion Congress Hotel in Prague. Terra will also be sponsoring the Demand Driven Supply Chain Conference in Brussels June 15–16 and the Consumer Goods Forum Global Summit in London on June 23–25.

Robert F. Byrne, president and CEO of Terra Technology, said, "We are honored to have had the opportunity to work with top consumer products companies, and to be on the shortlist for the Supply Chain Distinction Award in three categories. In addition, our presence in Europe at these targeted events helps demonstrate our commitment to the global marketplace. Companies need to continue to think globally when it comes to the supply chain and distribution.”

Terra's Demand Sensing software analyzes daily demand signals by applying advanced mathematics to downstream data and decreasing shipment forecast error by up to 50 percent. More accurate forecasts enable better planning, lower inventory and manufacturing costs, and improved service levels.

About Terra Technology

Terra Technology is the most trusted provider of innovative supply chain solutions for consumer products companies. Terra Technology’s solutions use better mathematics and downstream data like POS to improve supply chain performance, reducing forecast error up to 50 percent and inventory up to 20 percent. More accurate forecasts save money, lower inventory, improve customer service and decrease waste. Some of the world’s largest consumer packaged goods companies, with the world’s most popular brands, use Terra Technology, including Procter & Gamble, Unilever, Kraft Foods, Kimberly-Clark, ConAgra Foods and Campbell Soup. For more information, please visit www.terratechnology.com or call +1 203 847 4007 x111.