December 22, 2007 – AMR Names P&G Top Consumer Products Supply Chain
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October 9, 2007 – Collaboration in High-Tech: In Search of the Elusive Win-Win
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September 27, 2007 – Update on the Inventory Optimization Software Market
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July 2, 2007 – Nine Ways to Keep the Supply Chain Logistics Wheels Turning
Make inventory management part of the S&OP, use demand shaping strategies to run out excess inventory, and consider the implementation of technologies with deeper statistical modeling, such as Terra Technology. Our 2004 analysis showed an average of three months to return on investment (ROI) for these technologies.
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May 17, 2007 – 10 Cool Technology Applications for Consumer Products
Terra Technology is being used to improve the short-term demand response with its recent introduction of an inventory optimization product that complements clients' current investments in its Real-Time Forecasting application. Companies are reporting a 15% to 33% improvement in forecast accuracy using Terra's product.
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March 22, 2007 – What is Demand Sensing?
Demand sensing is the translation of downstream data with minimal latency to understand what is being sold, who is buying the product (attributes), and the impact of demand-shaping programs.
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February 8, 2007 – Own the Shelf Replenishment Problem
Releasing its offering three years ago, Terra Technology has redefined a critical process in demand management for the CP industry: a change from rules-based consumption in the order duration, or the operational forecasting horizon (0-12 weeks) to demand sensing on a daily basis. This technology can improve even a supply-centric demand planning implementation.
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January 5, 2007 – Demand Management in Consumer Industries: Technology Strategies for Managing Demand in Today's Dynamic Environment
AberdeenGroup defines Best in Class companies like Procter & Gamble as those companies determined to forecast better and fulfill demand better. In 2006 P&G supplemented their existing demand planning system by adding Terra's demand sensing software, Real-Time Forecasting, to improve forecast accuracy. The company has reduced short-term forecast error by 30% and anticipates a more than 10% reduction in safety inventory.
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January 4, 2007 – Consumer Products - Five Predictions for the New Year
The top question on our CP clients' minds: how can they win at the shelf and continue to build brand loyalty? The
answer lies in rethinking front-office systems and processes to move to a market-driven culture from a
marketing-centric one.
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