2010 Terra Technology User Conference

The World's Only Demand Sensing Conference an Unqualified Success!

The 2010 Terra User Conference has wrapped up for another year! From March 8-10, Supply chain professionals attended the conference to learn about the latest developments in demand prediction and inventory optimization, as well as network with peers. Held at the beautiful Ritz-Carlton resort in Key Biscayne, Florida, attendee feedback indicates the conference was an overwhelming success:

"Excellent. Excellent. Excellent. I learned a lot."

"Truly a meeting with a difference. Thought provoking -- open sharing of what is truly relevant."

"You could hold this conference at the Super 8 in Fargo and I would still try to make it."

Presentations and videos from the 2010 conference are now available!

Terra User Conference Video and Presentations

Featured Speakers

Charles Fishman

Charles Fishman, award-winning investigative journalist and author of the New York Times Best Seller The Wal-Mart Effect discussed his adventures researching the inside workings of Wal-Mart. Conference attendees had the chance to interact with Charles to uncover the real Wal-Mart story.

Lora Cecere

Lora Cecere is a Partner with Altimeter Group and the author of a new enterprise software blog www.supplychainshaman.com. Lora is recognized through-out the industry as a supply chain visionary who provides unprecedented thought-leadership in the demand sensing arena. Lora’s thought-provoking address, with her latest predictions and observations, was an attendee favourite.

Robert F. Byrne

As CEO and Co-Founder of Terra Technology, Robert took the CPG world by storm by envisioning, developing and delivering the most innovative supply chain solution of the last decade. Robert revealed the latest innovations in Demand Sensing as as well as previewed Terra’s newest ground-breaking supply chain solution.

Terra Customer Conference Presenters

	The Demand Sensing implementation team reviewed their project in detail revealing plans, scope, challenges and success.
	Demand Sensing pioneers at P&G shared their latest experiences using POS data with Multi-Enterprise Demand Sensing.
	Led by a ConAgra supply chain executive, in keeping with up-to-the minute industry issues, this open forum discussion explored retailer data initiatives.
	Multiple members of the Kraft supply chain team covered core Demand Sensing implementation, direct store delivery and the future in supply chain logistics.